当前位置:

首页 >

 World News>

 ADIDAS TO LAUNCH VEGAN MUSHROOM LEATHER SHOES

ADIDAS TO LAUNCH VEGAN MUSHROOM LEATHER SHOES

2020-12-31

来源:vegnews.com

作者:

This week, footwear and apparel brand Adidas announced that it is developing vegan leather shoes made from mycelium—the fast-growing root systems of mushrooms. While the brand did not announce when styles made with the new material will be on the market, it partnered with biotechnology startup Bolt Threads in October to gain access to its mycelium-based vegan leather Mylo. At that time, Bolt Threads also partnered with Stella McCartney, Lululemon, and Kering—a luxury fashion group that manages the development of brands such as Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, and more—to give them access to the vegan material, which Bolt Threads revealed would result in new product launches in 2021.

In addition to using new, plant-based materials, Adidas aims to ramp up its use of recycled ocean plastic in place of environmentally damaging materials in its designs. In 2020, it produced 15 million pairs of shoes made from recycled plastic waste and aims to increase that number to 17 million in 2021. The company also aims for 60 percent of its product line to use recycled polyester and is currently developing recycled cotton.

Adidas goes vegan
In 2018, Adidas launched a vegan version of its iconic Stan Smith sneaker, in partnership with designer Stella McCartney—and debuted a second version with colorful star patterns and chunky rainbow shoelaces in 2019. In June 2020, the company announced the launch of its “Our Icons Go Vegan” initiative to veganize its most iconic styles and has thus far added two new styles to the vegan collection: Samba ($80) and Continental 80 ($80), both embossed with a “Adidas Original Vegan” logo and made with animal-free materials, down to the glue.

赶快成为第一个点赞的人吧

收藏:

分享:

0 条评论

是否匿名

查看更多

Copyright 1998-2015 chinaleather.org Inc. All rights reserved

中国皮革协会 版权所有,未经许可不得转载 京ICP备11000851号-1 京公网安备 11010202009378号

地址:北京市西城区西直门外大街18号金贸大厦C2座708室 邮编:100044